Our Digital Marketing Services
After Hours Media Consulting »
Attracting new clients requires a strategic online presence. After Hours Media Consulting provides a comprehensive suite of digital marketing solutions specifically designed to help the healthcare sector, and service industry reach their target audience and achieve their online goals.
Responsive Website Design
Attract a Wider Audience
Your audience accesses websites from a variety of devices. Responsive design ensures your site looks great and functions well, regardless of the device’s screen size.
Easier to Monitor Analytics
Maintaining separate websites for different devices means juggling multiple analytics sources. A responsive website consolidates your data into one, streamlining your monitoring process.
Easier to Maintain
Managing multiple websites for various devices requires making changes across each one. With a responsive website, updates are made once, saving time and effort.
Boost for SEO
To improve search results for mobile users, Google favors responsive websites, boosting their visibility on search engine results pages. Investing in responsive design can significantly impact your SEO efforts.
Consistency in Design and Brand
While you can customize mobile and traditional websites separately, achieving consistent branding across both is challenging. A responsive website maintains design consistency across all devices, reinforcing your brand identity.
Lower Bounce Rates
A slow or poorly optimized website frustrates users, leading to high bounce rates. Responsive design ensures fast loading times, intuitive navigation, and clear calls-to-action, minimizing bounce rates and retaining visitors.
Improved Conversion Rates
Providing users with a seamless browsing experience ultimately drives higher conversion rates. Investing in responsive design optimizes user experience, improving sales and engagement.
Google Business Page
The GBP (Google Business Page) is a valuable asset for modern business owners, facilitating effective management of their online presence on Google. With a GBP, customers can easily locate your business and engage with you through Google Posts and reviews. It enhances your online visibility, fosters greater customer engagement, builds trust and credibility, provides a platform to showcase promotions, contributes to improving SEO, and grants access to valuable consumer insights.
Google Marketing
Harnessing the power of Google presents a significant opportunity to connect with potential customers actively seeking specific products or services. With Google Ads, you can strategically run advertisements tailored to specific times of the day and target demographics based on factors such as age, location, language, and device preferences. The benefits are manifold: you gain precise targeting capabilities, maintain control over your budget and expenses, and accurately measure the success of your campaigns.
Social Media Marketing
Small businesses can benefit greatly from Facebook and Instagram advertising. These platforms offer a targeted approach to reaching potential customers based on demographics, interests, and behaviors, which can lead to increased sales or client bookings. This approach is more cost-effective than traditional advertising methods like print or TV ads. Advertisers also have control over their budgets and bidding strategies, which allows for efficient resource allocation.
Benefits of leveraging Facebook and Instagram for business
Analytics Access: Gain insights into profile performance, including reach, engagement, and follower data.
Instagram Ad Options: Seamlessly connect your Instagram Business Account to Meta Ads Manager to create and manage ads across Instagram, Facebook, and Messenger.
Business Account Features: Enhance your profile with action buttons for appointments, reservations, or food orders.
Visual Marketing: Leverage Instagram’s visual platform for effective marketing campaigns.
User-Generated Content: Utilize user-generated content on Instagram to enhance brand credibility.
Sales and Lead Tracking: Utilize Instagram tools to track sales and leads, providing valuable data for business growth.
Trust and Brand Building: Utilize Instagram to build trust and establish your business’s character through authentic engagement and content sharing.